Fixing slow load times and poor mobile experience will dramatically increase the number of website visitors who stay on your website and that could potentially turn into clients. 40% of users abandon a website if it loads in more than three seconds (BigCommerce) and slow speed can slash conversion rates by up to 80% (AfterPay). … Read more
The home care market in the UK is highly competitive. And in highly competitive markets, marketing has to be stronger to increase prospective client trust and drive growth. That’s the primary goal of home care marketing. There are an estimated 12,500 registered providers and the majority of these are in England (Policy Bee). Thousands of … Read more
Driving more traffic to your website is only the first step in the direction of making more profit. Once you have website visitors, you need to convert them. Increasing your conversion rate is one way to make more money from the same marketing & advertising spend and which business owner doesn’t want to increase profits? … Read more
Today’s marketplace is massively competitive. When I first started working for marketing agencies it was ‘easy’ to get a website in 1st place on Google and to build a community on social media platforms that hadn’t yet cottoned on to monetisation of creator content. In 2025, there are more businesses to compete against and on … Read more
I recently worked with a dental practice and also advised on best practice for SEO for dentists so I thought I’d put those thoughts into a blog. The aim is to optimise the dental practice website and improve online presence so that it ranks higher in search engines. The end goal is, of course, to … Read more
Just a few of the tools I use daily to manage my client work.
