Lost in translation

Working with businesses who use multiple languages can be quite challenging. Everything, from titles and text, to captions for images and links to the correct language translation page needs to be thought of, including disclaimers and error messages. The meaning of language There is also the possibility that a marketing message can be lost in … Read more

Which social media channel to use?

Which social media channel do you use? Do you know why? Have you looked into whether the channel you are using suits your business or your target demographic and their buying habits or do you “have a Facebook page because everyone has one”? Different social media sites for everyone Different social media channels attract different … Read more

I do no marketing (at all)

I don’t do marketing .. I was told recently and I can’t help feeling this is foolish but then I am a marketer and I think it is essential for any business. Even if your business is doing nicely and ticking along, that may not always be the case. Then again you might be doing … Read more