Elemis are targeting millennials with a campaign that includes lots of video and Insta Stories and they’ve cleverly included the stories on their website home page.
The childcare marketing mix
Locally based businesses like childcare groups and nurseries need marketing. Traditionally childcare was recommended by word-of-mouth and childcare providers relied on referrals from existing happy customers. That’s changed with parents’ increased use of online channels like social media and Google. The childcare market has also expanded in the UK with 62,000 Ofsted registered providers offering … Read more
