SEO Copywriting for Business Websites

seo copywriting for business websites

I take a holistic approach to SEO copywriting for business websites. The content needs to use relevant keywords, be compelling copy, be engaging and authentic and not just produced for the bots and provide your website visitors with helpful information. It needs to be formatted in the right way to make it easy to read. … Read more

Work with an SEO freelancer: why ethics matter

work with an seo freelancer: why ethics matter

As an ethical business, it is important that you align your ethos with that of your SEO freelancer. They are going to need to get behind the messaging that will sell your products online and so they need an understanding of what the main benefits of sustainability are. Here are some tips for how to work … Read more

Hire an SEO freelancer with tech skills

hire an seo freelancer with tech skills

If you need to hire an SEO freelancer, then you will want to know what tech skills to look out for. The best freelancers have a technical background and have content strategy skills (I have both).  The best content strategy in the world will not help your business if your website is fundamentally broken, so … Read more

Finding and hiring the right SEO freelancer 

seo specialist

Finding and hiring the right SEO freelancer requires a strategic approach. Search Engine Optimisation is a key part of your marketing efforts. It encompasses technical aspects, user experience, content creation & optimisation, and credibility. You need to trust the right freelancer with your business.  Here are some steps to help you in the process: 1. … Read more

How an SEO professional can optimise your local SEO

seo specialist

Local SEO (Search Engine Optimisation) work by a professional can provide numerous benefits to your business, particularly if you have a physical location or serve a specific geographical area. Here are some ways in which professional local SEO optimisation can help your business: Local SEO work can significantly benefit your business by improving online visibility, … Read more