SEO for Restaurants & Takeaways

SEO is both essential and overwhelming for many restaurant / takeaway owners. The struggle is real for local search visibility and the disappointment is huge when you don’t show up on Google map pack or for a local search for ‘restaurant near me’.

Managing your online reputation can also be tough – getting good reviews and avoiding bad reviews.

Alongside very long hours in the kitchen, the website needs to be updated with the new menu and ‘someone’ has to create the content; look for relevant keywords, write the blogs, distribute the PR. And then there is the legwork needed to get quality backlinks.

Fighting against the big players – Uber Eats, Just Eat, Deliveroo that are competing in the same space as your small independent restaurant or takeaway and ALWAYS beat you to the top spot on Google even for your own brand name.

And let’s not get started on the tech stuff, when the site throws errors, or its just not found on search engines at all. And who knows why?

It’s technical and time consuming and does it even work for independent local restaurants & takeaways? Does it bring in any orders at the end of the day?

I can tell you it does. How do I know? Because I have done it many times.

SEO Services for Restaurants & Takeaways

I can provide the following SEO Services for Restaurants & Takeaways

• Technical audit – there really is no point in doing a ‘lot of SEO’ if there is a technical issue with your website. And I have seen many, many businesses that have spent thousands and not benefitted from it because something was broken.
• Keyword research – on page optimisation starts with finding the right keywords for your food business that will help you get found in your local area. Because who cares if someone in America is searching for a burger if your restaurant is in London?!
• Content creation – anyone can write a blog about food, right? But there is more to optimised SEO content creation for restaurants & takeaways than just writing about food. AI is fab, and it can save a lot of time – this is great news for you, as it means my costs are decreasing for content creation.
• Backlink building – it can be difficult to know where to get started and how to get backlinks from local blogs, news outlets, or directories for your takeaway, restaurant or other food business. But you need them.

Good SEO will contribute to your marketing mix and help you to depend less on spendy Google PPC Ads (although I can help with those too). In fact, for most food businesses I work with, organic SEO is their largest source of income. Why wouldn’t you want a piece of that pie?